Proud Creative is a creatively-led multidisciplinary design studio based in London. Founder, Dan Witchell is also the full time curator of Kemistry Gallery in Shoreditch. Witchell can take credit for breaking Parra in the UK, whilst also bringing over Geoff McFetridge, Gregory Gilbert-Lodge and Experimental Jetset, not to mention his support of UK talent – UVA, Daniel Eatock and Eine.

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