01.28.09
There’s just something about carbonated caffeine-infused corn syrup that makes me want to trip out into an alter-reality of happiness.
There’s just something about carbonated caffeine-infused corn syrup that makes me want to trip out into an alter-reality of happiness.
Ahh, these spots for Coca-Cola that ran in sets of 3 make me laugh every single time I watch them. They are just brilliant. Everyone in the agency must have gotten in on these somehow.
Credit where credit is due:
Client: Coca-Cola
Agency: Santo
General Creative Director: Maximiliano Anselmo,
Sebastián Wilhelm
Creative Director: Pablo Minces
Agency Producer: Abigail Harding
Production Company: Landia
Director: Andrés Fogwill
Executive Producer: Claudio Amoedo
Post Production: Che Revolution Post
Psyop has finished a follow up spot to their ground breaking Happiness Factory commercial from more than a year back. The original spot won almost every industry award imaginable. How they could even attempt to follow such an impactful spot with another that is equal in quality really warrants merit. The new spot is every bit as good as the first and is really incredible when considering how much work must have gone into it’s creation. I can’t think of many other television commercials that have been responsible for creating such a rich 3d environment.
You can watch the new spot here and even download an HD version.