The bright and shiny minds behind Universal Everything have created a new ident campaign for the relaunch of AOL. The videos were meant for content to be broadcast through web video, mobile, digital campaigns and outdoor LED displays. When it comes to video, it is all about providing content these days. Is this approach a foreshadowing of what will happen to the production of television commercials in the future? Regardless, it’s gorgeous visual art once again from Universal Everything.

written by Christopher | tags: , , , ,