I Love Dust was approached earlier this year by the Cartoon Network to produce something memorable for their 20th anniversary. What followed is this 2 minute mind-melting bonanza featuring original music by Mad Decent and nearly every character who’s ever moved across the screen since Cartoon Network began airing content. It’s most definitely I Love Dust’s crowning animated achievement thus far.
I love Dust was recently in touch to let me know that they updated their portfolio in a big way with a wealth of new design, illustration and animation work. They continue to inspire and know that my love for them guarantees a post. Oh how I wish I was across the pond so I could knock on their door and try to see if they’d take in a wayward designer/illustrator like me.
I Love Dust (still one of my all time favorite studios) was nice enough to email me some of their recent animation work for GE in Asia. The spots are anchored by the concept of Ancient myths colliding with the technology of today. The spots were directed by Golden Wolf and produced by ilovedust for GE China via TBWA SHanghai.
I was surprised to discover a lot of this work is being animated directly out of Photoshop which is something we’ll be looking into this year as a studio for sure.
Thanks for the email Ingi. I sure hope to visit you in the UK someday soon. Keep up the amazing work I Love Dust. You guys continue to inspire.
Credits:
Client: GE China
Production co: ilovedust
Agency: BA Reps, TBWA/TEQUILA
Director: Golden Wolf
Creative Director: Ingi Erlingsson
Producer: Ant Baena
Design: Ewen Stenhouse
Animation: Ed Barratt, Felix Massie, Roly Edwards
Effects Animation: Tim Whiting
Additional animation and Compositing: Bill Elliott, Ross MacDowell, Alex Fernandez
CG Modelling and Animation: Henry Purrington, Thomas Purrington
Backgrounds: Ewen Stenhouse
Storyboards: Ken Cheung
Sound Design: Box of Toys
One of my favorite illustrators Shan Jiang, formerly of I Love Dust has since moved into a new partnership at Shotopop. His presence can be immediately felt on their recently updated website where they are now showcasing some of his best feats of illustration. He is no doubt a loss to I Love Dust and a powerful gain for Shotopop.
None other than the ever-influential and almighty studio I Love Dust have updated recently with a new showreel for 2012. I don’t hide my love for this studio. They are one of my favorites.
Alright this is just one more reason that as a new studio ourselves, we are totally inspired and motivated by studios like I Love Dust. Out of a sheer love for kitsch and art they have put together an exhibition devoted to the colorful characters known only as professional wrestlers and have specifically dedicated the show to members of said part that have departed the land of the living. The event is called The Dead Wrestler Society and will be exhibiting at The Aspex Gallery in Gunwharf Quays, PORTSMOUTH with a preview 21 September 6pm – 8pm and the full showing from 21 September to 30 October 2011. I so wish I could attend this one. What a great idea.
Shan Jiang is the illustration powerhouse nestled within the fantastic team of people at I love Dust. He’s got one hell of a body of work including a poster for the Alamo Drafthouse series of Star Wars posters.
I Love Dust created this psychedelic freakout for MTV’s World Design Studio as a part of their first creative collaboration with 55DSL. I have no idea how you get something like this past the client but sign us up. I am a big huge slobbery fan of I Love Dust and it’s exciting to see where they have gone lately with animation and motion.
East London-based design, illustration and motion graphics studio I Love Dust sent news of an updated website and portfolio today and it is spilling over with top-notch slick, sexy and stunning work. They are a longtime favorite of mine and a role model for where I hope to take my studio in the coming years. Keep on rocking guys. Fantastic.
Hellomatt is the work of Matt Howarth who was raised on the south coast of England. Matt currently works for the fantastic studio I Love Dust and has some excellent design and illustration work in his book.
One of my favorite design and illustration firms, I Love Dust, has been breaking some new ground in the world of motion graphics animation. It is really no surprise when considering the amazing detail in their hand-rendered illustrations and their amazing ability to master whatever media they choose to use. They have two new experimental motion pieces on display at Ultimate PC. Sorry Mac people (that would include me).
Be sure to click on the smaller thumbnails to see both of the animations.
I Love Dust has a new website online that is overflowing with eye candy. Their illustration work is top shelf. My agency has used them in the past and we were really happy with the end result. The only troubling thing I found, is their work for Camel cigarettes. I just can’t get behind that. I draw the line at advertising products that harm and kill people. I especially draw the line when that product is being advertised to young people.
Alright, off my soap box for now. As I said, aside from that, I Love Dust knows how to crank out some sparkly visuals.
